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Food and Beverage Marketing | Leadership for Healthy Communities

The Leadership for Healthy Communities national program ended on February 15, 2015.

$2 BILLION:

the approximate annual amount spent by the food and beverage industries to market to children and adolescents.

American kids and teens spend, on average, four to five hours per day watching TV, playing video games or using a computer, tablet, phone, or other electronic device. As a result, they are less active and regularly exposed to traditional and digital advertisements for unhealthy food and beverages. While the food and beverage industry has taken some steps to reduce marketing to kids, there’s still a lot of work to be done. Policymakers can work with government and businesses leaders to  reduce unhealthy food and beverage marketing so that kids and families can make healthy choices at home, school, work and in the grocery aisle.